Rei Masuya.

Design Engineer with a CS + HCI background. I build component systems and ship polished interfaces. The HCI half means I stay until it's adopted.

Selected Work
06
01Rebuilding the Internal Tool an NBA Team Runs On

Minnesota Timberwolves · 2024–Present

Rebuilding the Internal Tool an NBA Team Runs On

The Timberwolves' internal platform had become slow and easy to ignore. I was the sole Design Engineer on the rebuild: component system, Figma to production, six usability cycles. Task completion time dropped 40%.

Component systemFigma to productionUsability testingReact + TypeScript
02Ma UI

Sole Designer & Developer · 2026

Ma UI

A motion-first component system for AI-native interfaces, built around 間, the Japanese concept of intentional space and pause. Five components and a custom docs site. The thesis: animation is a design decision, not decoration.

Framer MotionGSAPReact + TypeScriptDesign system
03An AI Operations Platform for a Two-Country Business

Founder, Designer & Developer · 2025–Present

An AI Operations Platform for a Two-Country Business

A Japanese jewelry business running across two markets with a fully manual product pipeline. The owner manages products in Google Sheets alongside ateliers and suppliers. I built a dashboard that syncs from that sheet and automates the rest: Claude translates Japanese product descriptions into English, generates SEO-optimized filenames and alt text per variant, tracks each product through a status pipeline, and surfaces Shopify and social analytics in one place. Coordination overhead dropped by an estimated 65%.

Full-stackGoogle Sheets integrationAI automationShopify
04Designing an AI Chatbot for IT Technicians at Harvard

Harvard Kennedy School · 2024

Designing an AI Chatbot for IT Technicians at Harvard

IT technicians at HKS had no fast way to get answers in the field. As a technician myself, I felt it daily. I led the design of AgentAI, an internal chatbot built on HKS's existing documentation, and served as project lead from concept to handoff in 3 months for 20+ IT staff.

Lead designerInternal toolingAI interfaceDesign to handoff
05Designing a Bespoke Wedding Website Studio

Founder, Designer & Developer · 2025-Present

Designing a Bespoke Wedding Website Studio

I saw a newly engaged woman complain online that she couldn't find a wedding website that actually felt like her. I founded Love in Season to fix that. I built the marketing site and designed and built the client-facing product, including a custom portal with real-time RSVP tracking, a couple-managed CMS, and event-filtered email blasts.

Full-stackClient portalReal-time featuresNext.js + Supabase
06Building Conference Marketing Sites for Northeastern Scout

Technical Lead & Developer · 2023–2024

Building Conference Marketing Sites for Northeastern Scout

Two conference marketing sites for Northeastern Scout's annual design conference, 300 to 500 attendees each. I served as technical lead working with an interdisciplinary team of designers and engineers. Built landing page entrance animations, hover interactions, and a sliding banner. Both sites shipped on hard deadlines and are live.

Motion and animationFigma to productionNext.jsTechnical lead
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Let's build
something
good.

REI MASUYA